August 21, 2010Comments are off for this post.

Lexus Dark Ride on L Studio

A five minute cut down of the Lexus "Dark Ride" project we completed visual effects for at Speedshape has been added to the L Studio website (another project I concepted while freelancing at Team One). While you're watching, keep in mind that all exterior shots of the vehicle have been tracked and replaced with CG, and all action interior driving sequences were shot with a buck on a green screen stage.

July 27, 2009Comments are off for this post.

Lexus Innovation Full Line Expanding Video Banner

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In these stylized expanding video banners, users can explore three Lexus innovations per vehicle via hot spots and a building block nav. Featuring the entire Lexus fleet of twelve vehicles, these banners function more like a microsite. One of the many click-thru destinations is the Lexus Innovation section of Lexus.com.

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Don't forget to  rollover to explore Lexus technology  so you can see my nifty transparent block wipe transitions.

September 30, 2008Comments are off for this post.

L Studio Beta

L Studio, the broadband entertainment community that I designed for Lexus, launched its beta last week. What is L Studio? Here's what Reuters news agency had to say...

"The carmaker is launching an Internet-only branded channel Tuesday (September 23) stocked with a full slate of original programing headlined by [Lisa] Kudrow [from Friends] in a shortform comedy series in which she plays a nutty shrink.

In an effort to keep the buzz going for the project, Lexus plans to recruit more celebrity contributors in the coming months. For now, the rest of L Studio is an eclectic mix of high-toned nonfiction programing that concerns everything from art to architecture to science. Some notable figures who are profiled on the site include the Doors' Ray Manzarek and designer Patricia Field.

Taken together, the connective thread between the programing mix and the Lexus brand, Blanchard said, is the theme of innovation. "We kind of look at ourselves as a broadband HBO," she said. "Being on broadband in and of itself is innovative for a lot of these artists."

I can't wait until it's finished, and everything is running smoothly. Lisa Kudrow's "Web Therapy" series is pretty damn funny! And so is Starlee and Arthur Review. Go check it out.

----- here's a positive review of the content.

----- here's an article from the Hollywood Reporter.

September 7, 2008Comments are off for this post.

Executive Creative Director, Speedshape Venice

From the press release...

"Speedshape, Inc, with offices in Birmingham, MI and Venice, CA and providing services including CGI 3D/2d modeling, animation, virtual environments, VFX, motion, film, multimedia design, pre/post production, retouching, web design, digital asset management, distribution, closed captioning, and tagging has hired Nels Dielman as Sr. Creative Director."

Wow. That is a mouthful. Stay tuned for updates.

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