HYUNDAI TUCSON N-LINE LAUNCH
When it came to the All-new TUCSON N Line, Hyundai set out to make the new groundbreaking modern design of TUCSON even edgier with a track-inspired look and feel—from the exclusive badging to the longer, aerodynamic spoiler.
Photographer Anton Watts and I took the race-inspired SUV to the streets of Los Angeles amidst the Covid-19 lockdown for an exciting lifestyle shoot package that featured product photography and video for HyundaiUSA.com
Associate Creative Director - Nels Dielman
Photographer/Director - Anton Watts
Production Company - Ink & Oranges
Production EP - William Taylor
Retouching - Mark Francis/MIDAS
Creative Director - Scott Muckenthaler
Agency Producers - Elisabeth Fried, Stephen Estrada
Brand Manager - Lauren Hughes
Product - Charlie Ashby, Lawrence Chow
Editorial - Swing Set Productions
Arm Car - Industrial Digital
Agency - Innocean USA
Client - Hyundai
Selected Works
Hyundai Santa Fe PHEV LaunchDigital Advertising
Hyundai Tucson PHEV LaunchDigital Advertising
Sparklight This Town Is BuzzingBroadcast Advertising
PIMCO Graphic RedesignCorporate Design
Swarovski KioskVideo Content, Animation
Lexus FCV RedesignCorporate Design
Kia Optima 5 Hours of Adriana LimaSuper Bowl Campaign
PIMCO Brand RefreshCorporate Design
Sparklight Going PlacesBroadcast Advertising
Kia Sorento Super Bowl Space BabiesCorporate Design
Wonderful Pistachios Super Bowl DigitalCorporate Design
Wonderful Halos Brand LaunchCorporate Design, Branding
Kia Soul In My Mind Music Video ChallengeCorporate Design
POM Wonderful Yum Bunch TumblrCorporate Design
DW Kitbuilder 2.0 Web AppCorporate Design
Kia Soul Shuffle SlamCorporate Design
Lexus FCV TeaserCorporate Design
CableONE Greatest Town On EarthBroadcast Advertising
PIMCO WSJ TimelineCorporate Design
PIMCO BrandCorporate Design
PIMCO Smart Beta SiteCorporate Design
Lexus FCV LF-SACorporate Design
Ford Mustang Community CustomizerCorporate Design
Lexus Dark RideCGI Video Content
Lexus FCV LF-LCCorporate Design
CableONE Dream BiggerBroadcast Advertising
Lexus FCV LF-C2Corporate Design
PaoloPersonal Illustration
Lexus FCV RXCorporate Design
Hess Toy Trucks CGIBroadcast Video
Lexus FCV GS FCorporate Design
Speedshape Brand RefreshCorporate Design
Lexus Enform Logo SequenceCorporate Design
Selfless PortraitsIllustration
Duncan Hines Bake OnCorporate Design
G.E. Ecomagination Photo ProjectCorporate Design
SeasonsPersonal
Urban Family DogMusic
Lexus IS Times Square Photo MosaicCorporate Design
Lexus InnovationCorporate Design
Lexus L-StudioCorporate Design
Lexus LS Launch SiteCorporate Design
Caution Skateboarders TeePersonal
Lego Alien Xenomorph XX121Personal
All images are the copyright and/or trademark of their respective owners. ©2021 Nels Dielman. All rights reserved worldwide.